2024 in review: From AI boom to election frenzy, Digiday editors look back
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Maintain on tight. The rollercoaster that was 2024 is lastly coming to an finish.
Entrepreneurs might discover themselves dizzy from the numerous ups and downs the trade skilled this 12 months. 2024 noticed extra adverts on streaming platforms, but in addition an advert value correction that favored advert consumers’ wallets. There was additionally the generative AI increase (or bauble, relying on who you ask). After all, there was Google’s long kiss goodnight with third-party cookies, during which the tech large determined to maintain cookies in spite of everything however let customers determine in the event that they need to decide in or not. And who may neglect the 2024 presidential election, the gift that kept on giving to information publishers.
To assist the trade make sense of this previous 12 months, this episode of the Digiday Podcast is a vignette-style look again at 2024. Hosts Tim Peterson, govt editor of video and audio at Digiday, and Kimeko McCoy, senior advertising reporter, revisit the largest moments (and podcast episodes) of 2024.
Listed here are the complete episode interviews that they point out within the podcast:
