Lenovo and Next Gen AI PC: unlocking new experiences, productivity, creativity, efficiency

Matt Codrington, vp and basic supervisor of Better Asia Pacific at Lenovo. — Picture Courtesy of Lenovo

Synthetic Intelligence (AI) is growing quickly and revolutionising all facets of life. The computing market is at its forefront, and lots of pc producers have entered the competitors by introducing a plethora of recent merchandise. Việt Nam Information reporter Thu Ngân asks Matt Codrington, vice president and basic supervisor of Better Asia Pacific at Lenovo, for the corporate’s perspective on the event of the AI computing market and the way it plans to capitalise on the alternatives on this market.

Chip producers have acknowledged that AI is reworking the pc market and driving its growth. What are your ideas on this?

Certainly, it’s plain that AI is revolutionising the worldwide pc market. The rising curiosity in generative AI (Gen AI) and enormous language fashions (LLMs) requires substantial processing energy and an elevated want for higher-performance computing. 

At Lenovo, we foresee AI PCs as a disruptive amalgamation of shopper, edge, and cloud applied sciences. These AI-enabled PCs are poised to revolutionise consumer experiences by enhancing efficiency, effectivity and capabilities, in the end resulting in hyper-personalisation in on a regular basis duties.

AI PCs are anticipated to be game-changers, with enhancements in efficiency, effectivity and capabilities over time, resulting in hyper-personalisation in on a regular basis duties for customers.

Aligned with our dedication to ship ‘Smarter Expertise for All,’ Lenovo aspires to form a future marked by ‘Smarter AI for All’.

This entails establishing a complete AI portfolio, strengthening analysis and growth capabilities, and cultivating sturdy ecosystems and partnerships with main chip producers like NVIDIA, AMD, Intel, Microsoft, Qualcomm, and others. 

As a world know-how chief, our dedication to advancing AI is rooted in driving innovation, enhancing consumer experiences worldwide, and guaranteeing that our merchandise stay on the forefront of the AI revolution.

How does Lenovo envision the evolution of generative AI over the following few years? How do you anticipate this imaginative and prescient influencing the long run the market, and the way will it’s communicated in Việt Nam?

We anticipate that generative AI will essentially rework how people and companies have interaction with know-how. 

Within the close to future generative AI won’t solely create content material but in addition automate complicated duties, generate code and supply personalised digital assistants. This development will revolutionise private computing by making it extra user-centric, conversational and clever.

Within the Asia-Pacific area and Việt Nam, the place digital transformation is quickly progressing, generative AI is poised to considerably improve productiveness and drive innovation.

Our method to speaking this AI evolution will due to this fact give attention to the native market’s particular wants, emphasizing how AI will empower each enterprises and customers primarily based on their distinctive enterprise objectives and challenges.

Moreover, our firm has developed a complete hybrid AI product roadmap and is uniquely positioned with its full-stack AI portfolio encompassing AI-powered PCs, smartphones, tablets, and a robust basis in R&D.

Wanting forward, AI is predicted to provoke a considerable substitute cycle throughout PCs, smartphones, tablets, and IoT units, leading to developments that allow companies and customers to stay aggressive in an more and more AI-driven world.

Sustainability is turning into more and more essential within the tech trade. How is Lenovo integrating energy-efficient AI know-how into its merchandise, and what measures is the corporate taking to realize its long-term sustainability goals?

At Lenovo, sustainability is central to our innovation technique. 

We combine energy-efficient AI know-how into our merchandise to reinforce efficiency and scale back environmental impacts. 

Dedicated to vitality effectivity in our AI laptops, we intention to scale back carbon footprints in response to rising client demand for clear and eco-friendly merchandise. This entails integrating superior energy administration and energy-efficient parts.

Our hybrid method encompasses delivering AI capabilities throughout numerous platforms, from pocket-sized units to the cloud, with a imaginative and prescient of fostering a sustainable future. In alignment with our sustainability goals, we’re focusing on net-zero emissions by 2050 with science-based targets verified by the Science Based mostly Goal Initiative. 

Our objectives embody decreasing greenhouse fuel emissions by 50 per cent by 2030 and enhancing vitality effectivity throughout our product traces. 

Moreover, we’re transitioning to a round financial system mannequin, utilizing recycled supplies, enhancing recyclability and innovating in eco-friendly packaging.

To attain its long-term sustainability goals, Lenovo makes use of post-consumer recycled content material in some PC parts and affords asset restoration providers to assist corporations responsibly eliminate end-of-life units whereas maximising their worth. Moreover, our TruScale as-a-service mannequin permits companies to make use of solely what they want, minimising useful resource deployment and selling the reuse and restoration of know-how.

This complete technique helps our purpose of offering smarter know-how for a extra sustainable future.

As an illustration, the lately launched Lenovo Aura Version PCs on the 2024 Innovation World, such because the ThinkPad X1 Carbon Gen 13, are designed with the round financial system in thoughts, incorporating 90 per cent recycled magnesium within the C cowl.

Lenovo unveils its newest AI-powered units on the 2024 Innovation World (timed with IFA). — Picture Courtesy of Lenovo

The AI pattern is inevitable and unavoidable. How is your organization, as a PC producer, leveraging the developments in AI to revolutionise the worldwide PC market, drive market restoration and redefine private experiences on PCs?

In 2024, we unveiled a lineup of AI-powered units devoted to remodeling private computing, significantly within the Asia-Pacific and Vietnamese markets.

By integrating AI into numerous product traces, ranging from entry-level IdeaPad and Yoga to high-performance ThinkPad and ThinkStation, we guarantee accessibility for all buyer segments.

Throughout IFA 2024, the biggest commerce present for client electronics and residential home equipment globally, we showcased the Aura Version, a premium sequence of AI-enabled laptops co-developed with Intel.

This sequence options cutting-edge fashions like the ThinkPad X1 Carbon Gen 13 and Yoga Slim 7i, that are tailoured for professionals and creatives and boast superior AI functionalities, sturdy processing energy and modern designs.

Our modern options, such because the Digital Office Options and TruScale, powered by generative AI, are geared in direction of enhancing productiveness and fostering work-life stability.

The AI Engine enriches efficiency throughout a number of product traces like Yoga, IdeaPad, Legion, and LOQ.

Our centralised buyer help platform offers an array of providers like Premium Care and Sensible Lock to ship environment friendly help and supply safeguards for each particular person and industrial shoppers.

It’s crucial to spotlight the truth that cybersecurity stays a paramount focus for us. Our merchandise are geared up with complete security measures like biometric authentication, knowledge encryption and ThinkShield options to supply sturdy safety towards cyberthreats and guarantee buyer security.

In the end, our purpose is to make AI accessible to everybody, enhancing private computing experiences and empowering corporations of their digital transformation journeys.

Lenovo Aura Version PC showcased on the 2024 Innovation World. — Picture Courtesy of Lenovo

With the brand new merchandise launched at IFA, how does Lenovo strike a stability between high-performance AI capabilities and affordability, significantly for companies and customers in rising markets?

By providing a various portfolio, we be certain that superior AI-powered units can be found at various value factors, making AI-driven know-how accessible to each customers and companies in rising markets.

Our purpose has all the time been “Sensible Expertise for All,” and we’re attaining this by providing AI capabilities at numerous value factors. Our latest product launches at IFA 2024 spotlight our dedication to delivering high-performance AI with out compromising affordability.

As an illustration, our new Yoga and IdeaPad units characteristic Lenovo AI Engine+, optimising energy administration, efficiency, and cooling techniques. 

These units cater to a variety of customers from college students and professionals to informal customers. By leveraging AI-powered personalisation and productiveness instruments, we guarantee an intuitive and responsive consumer expertise, empowering customers in each developed and rising markets.

On the industrial aspect, our AI-powered ThinkBook and ThinkPad sequence help companies navigating the AI period. These merchandise provide scalable AI options that improve productiveness and safety whereas remaining cost-effective. 

The ThinkBook 16 Gen 7+ is a primary instance, utilising AMD Ryzen AI processors to speed up workflows, improve multitasking and guarantee knowledge safety. 

Our versatile pricing buildings enable companies of all sizes, particularly in rising markets like Việt Nam, to entry cutting-edge AI capabilities that drive digital transformation.

By providing a various portfolio, we be certain that superior AI-powered units are accessible to each customers and companies in rising markets. — VNS