Just Wanna Trademark: Legal DIY for Creatives

Product Description

So, you have a new business or a new product. Or maybe you’ve had a business for a long time. Have you registered the trademark with the USPTO? This is a key element for any business, especially in the age of hashtags and social media. Make sure you have priority of using your mark, logo, color, or other source identifier as you expand and build your business. Just Wanna Trademark takes you through the basics of trademark law, and then walks you through step by step the application process. It’s not scary; it can even be fun. You can hire a lawyer, of course. This book gives you the tools to educate yourself before you do or even do it yourself.

About the Author

Dr. Elizabeth Townsend Gard is a Professor of Law in intellectual property at Tulane University Law School and a Lepage Faculty Fellow at the A.B. Freeman School of Business, Tulane University. Elizabeth began researching the intersection of quilting and copyright, which turned into a podcast, with over 300 interviews of industry, famous quilters, inventors, lawyers, and a community, known as the Quilting Army. For more information, go to www.justwannaquilt.com

Ricardo A. Gonzalez is the Just Wanna Series Editor, comprised of Legal DIY resources for quilters, artists, and crafters. His background is both science, craft and the law. He earned his Masters in Biology from Mississippi College and his BA from the University of Texas at Arlington. He earned his J.D. from Tulane University Law School, where his focus was on both the science and art side of intellectual property law. He brought his scientific scrutiny to key research projects focused on libraries and copyright, and was one of the founders of the Just Wanna Quilt project, looking at the intersection of industry, invention, creativity, and community. He is dedicated to providing legal tools and resources to both inventors and artists.