Reddit looks to UK, India, Brazil and the Philippines to spur international growth

Reddit is concentrating on worldwide markets such because the U.Okay., India, Brazil, and the Philippines to bolster its consumer base.

Greater than 50% of Reddit’s consumer base is exterior of the U.S., the corporate’s chief working officer, Jen Wong, informed CNBC in an interview.

Wong highlighted India, signaling that English-speaking customers from the nation are participating in matters like cricket and Bollywood.

“India’s rising actually quickly. We see a giant alternative in India,” she informed the publication.

The corporate plans to develop on its translation efforts because it goals to develop its machine-learning-based translation feature to over 30 nations via 2025, CEO Steve Huffman stated in October.

The U.S. nonetheless accounts for 83% of Reddit’s complete income, per its third-quarter outcomes. Wong informed CNBC that the corporate plans to develop its native promoting to different nations.

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